PiPress dead-tree edition, meet the e-paper
I have good news for Pioneer Press readers, summarized here in a shameless-plug capacity because it's kinda cool in a tech-y way:
We will soon offer an e-edition of the paper that looks just like the dead-tree version, but is composed of 1s and 0s instead of pulpy material with ink that rubs off on your fingers.
The e-paper, with all the headlines, photos, columns and features just as they appear in print, will officially launch on Monday, Oct. 15. Made available for download at 6 a.m. every day, it will have the absolute-latest news and sports.
I've never perused such an e-paper (there are others) but I'm told it's designed for easy navigation from page to page and section to section. A 30-day search and easy-on-the-eyes features are part of the deal -- which isn't free (sorry).
The e-edition will be available at a special introductory subscription rate, with seven-day delivery over 26 weeks for $26.65, or 52 weeks for $53.30. Beginning Oct. 15, orders can be placed by calling 1-888-862-1452, or by subscribing online at TwinCities.com.
If free is more your speed, try the mobile edition (good for cell phones and mobile Internet gizmos). Go here to punch in your cell number, or point a mobile browser at m.twincities.com. I tried this on an iPod touch and a Motorola Q, works great.
Update: Aaron Landry writes:
I may not understand their strategy, but my guess is that they’re aiming at a market of people that want the paper version of the Pioneer Press that aren’t comfortable with using the twincities.com website to get their news. If that’s the case, this is not the right solution to the problem, IMHO. Perhaps I’m living in a bubble but I can’t think of anyone that would want to pay for this.
I think the e-paper is right for those who know and like the Pioneer Press and want the actual paper but can't easily get it in a timely fashion. Such people would include snowbirds and folks who have moved away from St. Paul. Instead of getting the paper by mail, way late, they can have at it right away, in a format they recognize and like.
Garrick Van Buren writes:
Every couple of years, the idea of delivering a frozen PDF instead of a living, breathing website hits my radar. This is the first time it hits this close to home. At best, this effort is a distraction from their two other delivery channels - paper, pioneerpress.com. This middle ground is just silly.
I think we should give readers choices, the more the better. One of those choices is, as you put it, a living, breathing Web site. The e-paper (admittedly a more static, less interactive solution) is another option.


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